So Harmor was the first (and only) to post it, but he posted it in the Respond by Picture Thread and I figure it's going to get lost there and not everyone will get a chance to see this.
Here's the passage from the about page for http://kea.nu:
http://www.google.com/search?hl=en& … p;gs_rfai=
Here's the passage from the about page for http://kea.nu:
For those that might think this is bullshit, here's a story about it from a reputable news source:In summer 2010, paparazzi snapped photos of movie star Keanu Reeves eating a sandwich on a bench, looking very sad. He was probably ok, but goodhearted geeks on the Internet quickly rallied behind him, spreading word of what a great guy he is despite family tragedies and devising a way to "cheer up Keanu."
Keanu's sister has Leukemia, and Keanu is actively involved in promoting cancer research and related charities. We thought it might cheer him up if we helped raise money for cancer research in his name. After The Matrix, we owe him at least that much.
Kea.nu (the site) was created by Shane Snow, a journalist and entrepreneur in New York City. He has a dear friend whose wife has cancer, and his grandfather died of cancer. This website is a simple way to help raise money for a great organization called Stand Up 2 Cancer. Every link you create generates an ad that people will see when they click on your link (before your link takes them to the page you were linking to). Any ad money generated goes straight to charity (100%! No scraping off the top. Nada. We'll post proof of our donations, too.) After a couple weeks, we'll 301 redirect the url so there is no more ad and your SEO can flow like Jay-Z.
We know ads are annoying, but if you voluntarily opt to make Kea.nu links, you're helping a good cause. And anyone can just click "skip" if they want. Thanks so much for your support!
And remember, there is no spoon.
Press or other inquiries: Please contact Shane Snow at shane[at]kea.nu
http://mashable.com/2010/06/21/sad-kean … shortener/Mashable wrote:
Those of you more plugged in to the meme side of the ‘net will have already heard of “Sad Keanu Reeves,” a particularly poignant image of The Matrix (and Little Buddha!) star eating a sandwich on a park bench. Well, one journalist and Mashable contributor, Shane Snow, has found a way to take this melancholy meme and spin it toward social good.
Snow has created a URL shortener — http://kea.nu — that allows you to both easily and simply share links, get in on the most recent viral memes and benefit the charity, Stand Up 2 Cancer. All you have to do is enter the link you want shortened, and then do what you will with it (i.e. share it to Facebook (Facebook), Twitter (Twitter), etc). When your friends and followers click on said link, they will be directed to an ad as well as the iconic “Sad Keanu Reeves” image. The user can then click through to the link.
This isn’t the first time we’ve seen a URL shortener used for charitable purposes — Good.ly donates 55% of referrals fees to a charity of your choice if you use it to create a link to a product or service online. Kea.nu, however, works with all links and donates 100% of money generated to charity.
So why Stand Up 2 Cancer? According to Snow, Reeves’s sister has Leukemia, and the actor is actively involved in promoting cancer research and charities.
And for those of you worried about the toll the tool will take on your Twitter feed, Snow assures us, “After a couple weeks, we’ll 301 redirect the url so there is no more ad and your SEO can flow like Jay-Z.”
Nice.
What other memes would you like to see turned into charitable ventures?
http://www.google.com/search?hl=en& … p;gs_rfai=
Last edited by CapnNismo (2010-06-23 06:27:48)
